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LINKEDIN LEAD GENERATION BLOG
Learn practical and actionable LinkedIn strategies to grow your consulting business today
Case Studies


How Shana, a CPA Consultant, Went from Nearly Closing Her Business to Six Figures by Direct Messaging the Network She Already Had
How CPA consultant Shana Cooper went from nearly closing her business to a six-figure consultancy by messaging the network she already had.


How Robin, a Nonprofit Consultant, Built a $500K Pipeline Using LinkedIn Posting and Direct Messaging
Robin Engle launched her fundraising consultancy knowing LinkedIn could work for her. What she didn't have was a system. No consistent posting, no outreach strategy, and a pipeline that depended entirely on referrals. After building a repeatable LinkedIn presence, she booked $265,000 in her first five months of full-time consulting — and is on track to hit $500K by year-end. Here's exactly how she did it.


How Catalina built a steady client pipeline from LinkedIn (and $98K in revenue!)
Discover how nonprofit consultants Catalina Parker and Julia Devine used LinkedIn to generate $98,000 in new revenue for their business, Relatable Nonprofit. By optimizing their LinkedIn profiles and using a relationship-driven posting and messaging strategy, they turned connections into consistent clients—without ads or daily posting.
Profile Optimization


How to Optimize Your LinkedIn Profile as a Consultant — Even If Your Positioning Isn't Final Yet
Your positioning will evolve — that's a natural part of growing a consulting business. Here's why that's not a reason to wait on optimizing your LinkedIn profile, and what to update when your direction changes.


The LinkedIn Metrics Consultants Should Actually Track to Get Leads
Focusing on LinkedIn vanity metrics like followers and impressions is a mistake for small business owners


3 ways your LinkedIn profile isn't optimized (even though you think it is!)
A well-optimized LinkedIn profile helps you get leads on LinkedIn.
Lead Generation


Do consultants need LinkedIn Sales Navigator to get leads?
Think you need LinkedIn Sales Navigator to get leads? You don’t. In this post, I break down why consultants rely on it—and what actually works instead to book calls and find clients.


Writing LinkedIn posts doesn't have to take so long
Most business owners spend too much time writing LinkedIn posts. Use thee tips to shorten the process.


How to get your LinkedIn content in front of your ideal clients
If your ideal clients aren't engaging with your LinkedIn posts, your strategy needs a reset. Here are 3 ways to get your content in front of the right people.
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